The time for hardware-heavy investments has come

European startups, particularly in the CEE region, have long attracted interest from investors because of their innovative nature and how undervalued they still are. Capital is flowing into the new wave of environmental-oriented tech companies, even the hardware-heavy investments. I caught up with Nico Schoenerberger of 10x Founders at Infoshare 2023 to talk about what makes CEE startups both so attractive and undervalued.

This is what he had to say: "You can get the low-hanging fruit by helping the company optimize power use with software. But if you look at carbon capture – you need significant investments into hardware solutions to suck out the carbon from the atmosphere, to invest in renewable energy. It's still a tough game because of the amount of hardware involved and how capital-intensive these investments are."

Read the interview published in Warsaw Business Journal.